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List Price: $69.50
Our Price: $44.00
Your Save: $ 25.50 ( 37% )
Availability: N/A
Manufacturer: Irwin/McGraw-Hill
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Average Customer Rating: [ not yet rated ]
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Binding: Paperback
EAN: 9780070172470
ISBN: 0070172471
Label: Irwin/McGraw-Hill
Manufacturer: Irwin/McGraw-Hill
Number Of Items: 1
Number Of Pages: 452
Publication Date: 2010-08
Publisher: Irwin/McGraw-Hill
Studio: Irwin/McGraw-Hill
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Editorial Reviews:
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Now available in its third edition, Relationship Selling has struck a chord with instructors and students throughout the selling discipline. As its title suggests, Relationship Selling focuses on creating and maintaining profitable long-term relationships with customers, highlighting the salesperson as an essential element in communicating value to customers. This same approach is used successfully at firms throughout the world-no surprise given the extensive real-world sales and consulting experience of this author team. From its numerous role-plays and pedagogical aids to its student-friendly style and stellar teaching support, Relationship Selling is a fast-rising favorite of students and instructors alike.
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